Development of Vanilla Agribusiness and Its Export Opportunities To Support Triple Export Program (Gratitude) on Lombok Island

Rakhmad Wahyuningsih, Bayu Fitriasari, Suwardji Suwardji


Vanilla is one of the agricultural export commodities that has a very high economic value. Vanilla is one of the plantation crop commodities directed to the Gratitude program or the Export Triple Movement initiated by Minister of Agriculture Syahrul Limpo in 2020, which is targeted for five years to unite the strength of all stakeholders of agricultural development.

Based on the explanation of export opportunities to support the triple export program, it can be seen from management's flow and quality standards. Vanilla in Indonesia has quite a good potential and supports improvements in economic, social and cultural development. This can be seen from the increasing demand from several countries for quality and the quantity of vanilla in Indonesia yearly. And efforts to strengthen value-added vanilla exports by diversifying export products by not relying on raw materials and downstreaming vanilla processed products. The types, quantity and quality of non-oil and gas export commodities will continue to be improved. The increasingly fierce competition in foreign trade requires every country to increase the quantity and quality of its products.


vanilla; products; export

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