Author Details

Athar, Handry Sudiartha, University of Mataram, Indonesia

  • Vol 8, No 10 (2022) - SECTION "ECONOMICS"
    Tourist Risk Perception, Destination Image and Tourist Experience towards Revisit Intention Post COVID-19 Pandemic
    Abstract  PDF
  • Vol 8, No 10 (2022) - SECTION "ECONOMICS"
    The Effect of Online Marketing Mix, Online Product Representation, and Digital Content Marketing on the Marketing Performance of MSMEs in NTB Mall Mataram during the Covid-19 Pandemic
    Abstract  PDF
  • Vol 8, No 12 (2022) - SECTION "ECONOMICS"
    The Effect of Country of Origin and Country of Manufacture on Perceived Quality and Purchase Intention on Toyota Cars in West Nusa Tenggara, Indonesia
    Abstract  PDF
  • Vol 9, No 2-3 (2023) - SECTION "ECONOMICS"
    The Influence of Prices, Advertising Attractiveness, Celebrity Endorsers, and Dissatisfaction with Brand Switching on Smartphone Consumers in Mataram City, Indonesia
    Abstract  PDF
  • Vol 9, No 8 (2023) - SECTION "ECONOMICS"
    The Effect of Risk Perception and Benefit Perception on Interest in Using the Allo Bank Application at Transmart Mataram with Trust as an Intervening Variable
    Abstract  PDF
  • Vol 10, No 1 (2024) - SECTION "EDUCATION"
    The Influence of The Gastronomic Narrative of Chicken Merangkat, Culinary Taste, and Destination Image on Tourist Satisfaction in The Green Tourism Village of Bilebante, Indonesia
    Abstract
  • Vol 9, No 10 (2023) - SECTION "ECONOMICS"
    The Effect of Live Streaming Shopping, Price, and Product Quality on Purchasing Decisions for Shopee Users in West Nusa Tenggara, Indonesia
    Abstract  PDF
  • Vol 9, No 10 (2023) - SECTION "ECONOMICS"
    Campaign Strategy through Social Media to Improve Brand Personality of Mataram Regional Head Candidates in 2020 in a Campaign During the Covid-19 Pandemic Era
    Abstract  PDF
  • Vol 9, No 10 (2023) - SECTION "ECONOMICS"
    The Influence of Product Knowledge and Word of Mouth on Non-Muslim Customers' Purchasing Decisions
    Abstract  PDF