Search


 
Issue Title
 
Vol 1, No 2-3 (2015) Marketing-mix and marketing technology: evolution and proactive development Abstract  PDF (Українська)
Svetlana Oberemok
 
Vol 1, No 1 (2015) Modern Structure of Marketing Communications Complex Abstract  PDF (Українська)
Elena Hrebenyukova
 
Vol 1, No 4 (2015) The theoretical basis of influence and the structure of marketing environment Abstract  PDF (Українська)
Olena Stefanova
 
Vol 1, No 1 (2015) The state and prospects of development of Ukraine building market Abstract  PDF (Українська)
Darina Ovcharenko
 
Vol 1, No 1 (2015) Modern structure of methods and techniques of marketing research, applied by the world and Ukrainian research companies Abstract  PDF (Русский)
Yulia Bezkrovnaya
 
Vol 1, No 1 (2015) Adaptation of the methodology of sample surveys for marketing researches Abstract  PDF (Русский)
Andrey Kataev
 
Vol 1, No 2-3 (2015) Relationship marketing as a modern marketing concept Abstract  PDF (Українська)
Oksana Bolotnaya
 
Vol 1, No 4 (2015) Loyalty program: current content, types and methods of realization at B2C market Abstract  PDF (Українська)
Ekaterina Nehaenko
 
Vol 1, No 4 (2015) Theoretical aspects of marketing management of consumer behavior Abstract  PDF (Українська)
Evgen Danilenko
 
Vol 1, No 2-3 (2015) E-branding as a kind of marketing communications Abstract  PDF (Русский)
Elizaveta Klyuyeva
 
Vol 2, No 6 (2016) Relevance of introducing the concept of benchmarking on the education market of Ukraine for the development of higher educational institutions Abstract  PDF (Українська)
Mariia Kostiuk
 
Vol 1, No 4 (2015) Scientific essence of marketing as the process of exchange Abstract  PDF (Українська)
Nataliya Kostyuchenko
 
Vol 1, No 2-3 (2015) The methodology and basic procedures of identification of the market competition intensity Abstract  PDF (Русский)
Andrey Kataev
 
Vol 1, No 5 (2015) Consumer behavior and marketing communication: value approach Abstract  PDF (Русский)
Nadezhda Popova, Olga Sosnova
 
Vol 1, No 2-3 (2015) Hotel services for hypotonics in Ukraine: scientific-practical results of economic-organizational and marketing substantiation Abstract  PDF (Українська)
Yuliya Pereyaslova, Elena Hrebenyukova, Elizabeth Rasskazova
 
Vol 2, No 8 (2016) Relevance of Communications at Sale Points in the Modern Concept of Merchandising Abstract  PDF (Українська)
Andrey Kataev
 
Vol 2, No 7 (2016) Methods of forming and realization of assortment policy of retail business enterprises Abstract  PDF (Українська)
Kiril Kudenko
 
Vol 2, No 7 (2016) Actuality of assortment policy in the modern management of retail business enterprise Abstract  PDF (Українська)
Yevheniia Yefimova
 
Vol 3, No 4 (2017) The Effect of Marketing Strategies Construct on Firm Performance: Results from Pilot Survey Abstract  PDF
Fazal Akbar, Abdul Razak Bin Omar, Fazli Wadood, Rosmaini Bin Tasmin
 
Vol 2, No 12 (2016) Identification of Relevant Factors of Dairy Enterprises of Kyiv Region Abstract  PDF (Українська)
Vlada Shymko
 
Vol 2, No 2 (2016) The role of marketing in the modern local consulting Abstract  PDF (Русский)
Анна Григорьевна Безпалова
 
Vol 3, No 7 (2017) Methodical Approaches to Communicative Providing of Retailer Branding Abstract  PDF (Українська)
Andrey Kataev
 
Vol 2, No 4 (2016) The necessity of the use of social networks as an ingredient of computer-integrated marketing communications for ad-vancement of higher educational establishments Abstract  PDF (Українська)
Мария Константиновна Костюк
 
Vol 1, No 4 (2015) Marketing research model of competitive environment Abstract  PDF (Українська)
Dmitriy Krasilya
 
1 - 24 of 24 Items

Search tips:

  • Search terms are case-insensitive
  • Common words are ignored
  • By default only articles containing all terms in the query are returned (i.e., AND is implied)
  • Combine multiple words with OR to find articles containing either term; e.g., education OR research
  • Use parentheses to create more complex queries; e.g., archive ((journal OR conference) NOT theses)
  • Search for an exact phrase by putting it in quotes; e.g., "open access publishing"
  • Exclude a word by prefixing it with - or NOT; e.g. online -politics or online NOT politics
  • Use * in a term as a wildcard to match any sequence of characters; e.g., soci* morality would match documents containing "sociological" or "societal"